@layer theme{:root,:host{--font-sans:ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji";--font-mono:ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace;--spacing:.25rem;--default-font-family:var(--font-sans);--default-mono-font-family:var(--font-mono)}}@layer base{*,:after,:before,::backdrop{box-sizing:border-box;border:0 solid;margin:0;padding:0}::file-selector-button{box-sizing:border-box;border:0 solid;margin:0;padding:0}html,:host{-webkit-text-size-adjust:100%;tab-size:4;line-height:1.5;font-family:var(--default-font-family,ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji");font-feature-settings:var(--default-font-feature-settings,normal);font-variation-settings:var(--default-font-variation-settings,normal);-webkit-tap-highlight-color:transparent}hr{height:0;color:inherit;border-top-width:1px}abbr:where([title]){-webkit-text-decoration:underline dotted;text-decoration:underline dotted}h1,h2,h3,h4,h5,h6{font-size:inherit;font-weight:inherit}a{color:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;text-decoration:inherit}b,strong{font-weight:bolder}code,kbd,samp,pre{font-family:var(--default-mono-font-family,ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace);font-feature-settings:var(--default-mono-font-feature-settings,normal);font-variation-settings:var(--default-mono-font-variation-settings,normal);font-size:1em}small{font-size:80%}sub,sup{vertical-align:baseline;font-size:75%;line-height:0;position:relative}sub{bottom:-.25em}sup{top:-.5em}table{text-indent:0;border-color:inherit;border-collapse:collapse}:-moz-focusring{outline:auto}progress{vertical-align:baseline}summary{display:list-item}ol,ul,menu{list-style:none}img,svg,video,canvas,audio,iframe,embed,object{vertical-align:middle;display:block}img,video{max-width:100%;height:auto}button,input,select,optgroup,textarea{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}::file-selector-button{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}:where(select:is([multiple],[size])) optgroup{font-weight:bolder}:where(select:is([multiple],[size])) optgroup option{padding-inline-start:20px}::file-selector-button{margin-inline-end:4px}::placeholder{opacity:1}@supports (not ((-webkit-appearance:-apple-pay-button))) or (contain-intrinsic-size:1px){::placeholder{color:currentColor}@supports (color:color-mix(in lab, red, red)){::placeholder{color:color-mix(in oklab, currentcolor 50%, transparent)}}}textarea{resize:vertical}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-date-and-time-value{min-height:1lh;text-align:inherit}::-webkit-datetime-edit{display:inline-flex}::-webkit-datetime-edit-fields-wrapper{padding:0}::-webkit-datetime-edit{padding-block:0}::-webkit-datetime-edit-year-field{padding-block:0}::-webkit-datetime-edit-month-field{padding-block:0}::-webkit-datetime-edit-day-field{padding-block:0}::-webkit-datetime-edit-hour-field{padding-block:0}::-webkit-datetime-edit-minute-field{padding-block:0}::-webkit-datetime-edit-second-field{padding-block:0}::-webkit-datetime-edit-millisecond-field{padding-block:0}::-webkit-datetime-edit-meridiem-field{padding-block:0}::-webkit-calendar-picker-indicator{line-height:1}:-moz-ui-invalid{box-shadow:none}button,input:where([type=button],[type=reset],[type=submit]){appearance:button}::file-selector-button{appearance:button}::-webkit-inner-spin-button{height:auto}::-webkit-outer-spin-button{height:auto}[hidden]:where(:not([hidden=until-found])){display:none!important}}@layer components;@layer utilities{.visible{visibility:visible}.relative{position:relative}.start{inset-inline-start:var(--spacing)}.table{display:table}}:root{--ink:#151515;--paper:#f3eee7;--cream:#e7dfd5;--pink:#ef2a86;--blue:#3f70ff;--yellow:#ffd92f;--green:#8cdb89;--white:#fff;--muted:#726d67;--border:#15151529}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--ink);-webkit-font-smoothing:antialiased;margin:0;font-family:Arial,Helvetica,sans-serif}a{color:inherit;text-decoration:none}button{font:inherit}::selection{background:var(--yellow);color:var(--ink)}.topbar{border-bottom:1px solid var(--border);-webkit-backdrop-filter:blur(15px);backdrop-filter:blur(15px);z-index:30;background:#f3eee7eb;justify-content:space-between;align-items:center;height:74px;padding:0 4vw;display:flex;position:sticky;top:0}.logo-link{display:block}.brand-mark{align-items:center;display:flex}.brand-mark img{width:168px;height:auto;display:block}.brand-mark-dark{background:#fff;border-radius:2px;padding:7px 10px}.brand-mark-dark img{width:145px}.nav-links{text-transform:uppercase;letter-spacing:.08em;gap:28px;font-size:12px;display:flex}.nav-links a{position:relative}.nav-links a:after{content:"";background:var(--pink);height:2px;transition:all .25s;position:absolute;bottom:-6px;left:0;right:100%}.nav-links a:hover:after{right:0}.nav-cta{background:var(--ink);color:#fff;text-transform:uppercase;letter-spacing:.07em;border-radius:999px;padding:12px 16px;font-size:12px}.nav-cta span{color:var(--yellow);margin-left:8px}.hero{grid-template-columns:1.45fr .75fr;align-items:center;gap:6vw;min-height:760px;padding:82px 7vw 72px;display:grid;position:relative;overflow:hidden}.hero-copy,.mission-card{z-index:2;position:relative}.kicker,.section-number{letter-spacing:.18em;text-transform:uppercase;font-size:11px;font-weight:700}.kicker{align-items:center;gap:10px;margin-bottom:28px;display:flex}.kicker span{background:linear-gradient(90deg,var(--pink) 33%,var(--yellow) 33% 66%,var(--blue) 66%);width:28px;height:4px}.hero h1,.section h2,.decision-section h2{letter-spacing:-.07em;margin:0;font-size:clamp(58px,7vw,112px);font-weight:800;line-height:.88}.hero h1 em,.section h2 i,.decision-section h2 i{font-family:Georgia,serif;font-weight:400}.hero h1 em{color:var(--pink)}.hero-lead{color:#4e4944;max-width:680px;margin:32px 0;font-size:20px;line-height:1.55}.hero-actions{flex-wrap:wrap;gap:12px;display:flex}.button{text-transform:uppercase;letter-spacing:.1em;border-radius:4px;justify-content:space-between;align-items:center;gap:28px;padding:16px 20px;font-size:11px;font-weight:700;transition:all .25s;display:inline-flex}.button:hover{transform:translateY(-3px);box-shadow:0 12px 30px #0000001f}.button-dark{background:var(--ink);color:#fff}.button-dark span{color:var(--yellow)}.button-ghost{border:1px solid var(--ink)}.hero-stats{gap:46px;margin-top:52px;display:flex}.hero-stats div{flex-direction:column;gap:5px;display:flex}.hero-stats strong{font-size:26px}.hero-stats span{text-transform:uppercase;letter-spacing:.13em;color:var(--muted);font-size:10px}.hero-orb{filter:blur(1px);opacity:.9;border-radius:50%;position:absolute}.orb-one{background:radial-gradient(circle at 30% 30%,#fff 0 4%,transparent 5%),linear-gradient(140deg,var(--pink),var(--yellow));width:390px;height:390px;top:-220px;right:23%;transform:rotate(25deg)}.orb-two{background:linear-gradient(130deg,var(--blue),#73d9ff);width:180px;height:180px;bottom:45px;left:-80px}.mission-card{background:var(--ink);color:#fff;min-height:585px;padding:28px 30px 32px;transform:rotate(1deg);box-shadow:20px 25px #15151514}.mission-card:before{content:"";background:var(--yellow);border-radius:50%;width:54px;height:54px;position:absolute;top:46px;right:-18px}.mission-top{letter-spacing:.15em;justify-content:space-between;font-size:10px;display:flex}.live-dot{color:var(--green)}.mission-big{letter-spacing:-.06em;margin:42px 0 34px;font-size:56px;font-weight:800;line-height:.93}.mission-big span{color:var(--pink);font-family:Georgia,serif;font-weight:400}.mission-list{border-top:1px solid #fff3}.mission-list p{border-bottom:1px solid #ffffff1f;gap:13px;margin:0;padding:11px 0;font-size:13px;display:flex}.mission-list span{color:var(--yellow);font-size:10px}.mission-price{flex-direction:column;gap:5px;margin-top:30px;display:flex}.mission-price>span{letter-spacing:.18em;font-size:9px}.mission-price strong{font-size:37px}.mission-price strong small{font-size:12px}.mission-price em{color:#aaa;font-size:11px;font-style:normal}.ticker{background:var(--yellow);border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);white-space:nowrap;letter-spacing:.16em;padding:15px 0;font-size:12px;font-weight:800;overflow:hidden}.ticker div{width:max-content;animation:22s linear infinite ticker}.ticker b{color:var(--pink);margin:0 24px}@keyframes ticker{to{transform:translate(-35%)}}.section{padding:110px 7vw}.section-heading{margin-bottom:55px}.split-heading{grid-template-columns:1.25fr .75fr;align-items:end;gap:8vw;display:grid}.section h2{font-size:clamp(50px,6vw,88px)}.section-heading p,.strategy-title p,.operating-heading p{color:var(--muted);max-width:540px;font-size:18px;line-height:1.6}.section-number{margin-bottom:25px;display:block}.diagnostic{background:#fff}.diagnostic h2 i{color:var(--pink)}.feed-audit{grid-template-columns:1.55fr .65fr;gap:24px;display:grid}.feed-frame{background:#ddd;min-height:520px;position:relative;overflow:hidden}.feed-frame img{object-fit:cover;object-position:top;width:100%;height:100%}.audit-pin{border:1px solid var(--ink);text-transform:uppercase;letter-spacing:.1em;box-shadow:5px 5px 0 var(--ink);background:#fff;padding:10px 13px;font-size:10px;font-weight:800;position:absolute}.pin-one{top:10%;left:7%;transform:rotate(-4deg)}.pin-two{background:var(--yellow);top:55%;right:6%;transform:rotate(3deg)}.pin-three{background:var(--blue);color:#fff;bottom:7%;left:38%}.audit-score{background:var(--paper);padding:28px}.score-title{border-bottom:1px solid var(--border);justify-content:space-between;align-items:flex-start;margin-bottom:12px;padding-bottom:22px;display:flex}.score-title span{letter-spacing:.16em;font-size:10px;font-weight:700}.score-title strong{font-size:58px;line-height:.8}.score-title small{color:var(--muted);font-size:17px}.score-row{grid-template-columns:1.3fr 1fr 30px;align-items:center;gap:9px;padding:10px 0;font-size:11px;display:grid}.score-row i{background:#d7d0c8;height:5px;display:block}.score-row i b{background:var(--pink);height:100%;display:block}.score-row em{text-align:right;font-style:normal;font-weight:700}.score-note{color:var(--muted);margin-top:16px;font-size:9px!important;line-height:1.4!important}.diagnostic-cards{grid-template-columns:repeat(3,1fr);gap:18px;margin-top:24px;display:grid}.diagnostic-cards article{border:1px solid var(--border);padding:26px}.mini-tag{border:1px solid var(--ink);letter-spacing:.12em;padding:6px 8px;font-size:9px;font-weight:800;display:inline-block}.mini-tag.pink{background:var(--pink);color:#fff}.mini-tag.yellow{background:var(--yellow)}.mini-tag.blue{background:var(--blue);color:#fff}.diagnostic-cards h3{margin:22px 0 10px;font-size:25px}.diagnostic-cards p{color:var(--muted);font-size:14px;line-height:1.6}.strategy-section{background:var(--ink);color:#fff}.section-number.light{color:#aaa}.strategy-title{grid-template-columns:1.3fr .7fr;align-items:end;gap:8vw;display:grid}.strategy-title h2 i{color:var(--yellow)}.strategy-title p{color:#aaa}.strategy-steps{border-top:1px solid #444;border-left:1px solid #444;grid-template-columns:repeat(3,1fr);margin-top:70px;display:grid}.strategy-steps article{border-bottom:1px solid #444;border-right:1px solid #444;padding:26px 30px 35px;position:relative}.strategy-steps article>span{color:#777;font-size:10px}.step-icon{width:76px;height:76px;color:var(--ink);border-radius:50%;justify-content:center;align-items:center;margin:34px 0;font-size:32px;display:flex}.pink-bg{background:var(--pink)}.yellow-bg{background:var(--yellow)}.blue-bg{background:var(--blue);color:#fff}.strategy-steps h3{margin:0;font-size:40px}.strategy-steps p{color:#aaa;min-height:68px;line-height:1.5}.strategy-steps small{letter-spacing:.15em;color:var(--yellow);font-size:9px}.funnel-section{background:var(--cream)}.funnel-section h2 i{color:var(--blue)}.funnel{align-items:stretch;display:flex}.funnel-step{border:1px solid var(--ink);flex-direction:column;flex:1;gap:9px;min-height:165px;padding:20px 15px;display:flex}.funnel-step>span{font-size:9px}.funnel-step strong{font-size:14px}.funnel-step em{font-size:30px;font-style:normal;font-weight:800}.funnel-step small{color:var(--muted);margin-top:auto;font-size:10px}.funnel-step.current{background:var(--yellow)}.funnel-step.goal{background:var(--ink);color:#fff}.funnel-step.goal small{color:#aaa}.funnel-arrow{align-items:center;padding:0 10px;font-size:24px;display:flex}.plan-section{background:#fff}.plan-section h2 i{color:var(--blue)}.phase-tabs{border:1px solid var(--ink);grid-template-columns:repeat(4,1fr);display:grid}.phase-tabs button{border:0;border-right:1px solid var(--ink);text-align:left;cursor:pointer;background:#fff;flex-direction:column;gap:8px;padding:18px;transition:all .2s;display:flex}.phase-tabs button:last-child{border-right:0}.phase-tabs button:hover,.phase-tabs button.active{background:var(--ink);color:#fff}.phase-tabs button span{color:var(--pink);font-size:10px}.phase-tabs button strong{font-size:14px}.phase-tabs button small{color:#777;font-size:10px}.phase-panel{border:1px solid var(--ink);border-top:0;grid-template-columns:.85fr 1.15fr;min-height:460px;display:grid}.phase-panel.pink{--phase:var(--pink)}.phase-panel.blue{--phase:var(--blue)}.phase-panel.yellow{--phase:var(--yellow)}.phase-panel.green{--phase:var(--green)}.phase-intro{background:var(--phase);flex-direction:column;padding:38px;display:flex}.phase-intro>span{opacity:.22;font-size:70px;font-weight:800}.phase-intro>small{letter-spacing:.15em;font-size:10px}.phase-intro h3{letter-spacing:-.04em;margin:30px 0 12px;font-size:45px;line-height:.95}.phase-intro>p{font-family:Georgia,serif;font-size:20px;line-height:1.45}.phase-outcome{border-top:1px solid #00000059;flex-direction:column;gap:8px;margin-top:auto;padding-top:18px;display:flex}.phase-outcome em{letter-spacing:.17em;font-size:8px;font-style:normal}.phase-outcome strong{font-size:12px;line-height:1.5}.phase-actions{padding:38px}.phase-actions>span{letter-spacing:.16em;font-size:9px;font-weight:700}.phase-actions p{border-bottom:1px solid var(--border);grid-template-columns:32px 1fr 20px;align-items:center;margin:0;padding:20px 0;font-size:15px;display:grid}.phase-actions p i{color:#888;font-size:9px;font-style:normal}.phase-actions p b{color:var(--phase)}.channels-section{background:var(--ink);color:#fff}.channels-section h2 i{color:var(--pink)}.channels-section .section-heading p{color:#aaa}.channel-layout{border:1px solid #444;grid-template-columns:.45fr .7fr .85fr;min-height:520px;display:grid}.channel-nav{border-right:1px solid #444;flex-direction:column;display:flex}.channel-nav button{color:#fff;text-align:left;cursor:pointer;background:0 0;border:0;border-bottom:1px solid #444;flex:1;grid-template-columns:35px 1fr 20px;align-items:center;padding:15px;display:grid}.channel-nav button:last-child{border-bottom:0}.channel-nav button.active,.channel-nav button:hover{color:var(--ink);background:#fff}.channel-nav button i{font-size:19px;font-style:normal}.channel-nav button span{font-size:12px;font-weight:700}.channel-nav button b{color:var(--pink)}.channel-card{color:var(--ink);background:#fff;flex-direction:column;padding:32px;display:flex}.channel-card-top{justify-content:space-between;align-items:center;display:flex}.channel-card-top>span{background:var(--yellow);border-radius:50%;justify-content:center;align-items:center;width:55px;height:55px;font-size:25px;display:flex}.channel-card-top small{letter-spacing:.18em;font-size:8px}.channel-card h3{margin:42px 0 5px;font-size:46px}.channel-promise{color:var(--pink);margin:0 0 25px;font-family:Georgia,serif;font-size:22px}.channel-actions p{border-bottom:1px solid var(--border);margin:0;padding:10px 0;font-size:12px}.channel-actions span{color:var(--blue);margin-right:10px;font-weight:800}.channel-kpi{background:var(--paper);flex-direction:column;gap:6px;margin-top:auto;padding:14px;display:flex}.channel-kpi small{letter-spacing:.13em;font-size:8px}.channel-kpi strong{font-size:13px}.channel-map{background:radial-gradient(circle,#292929 0 2px,#0000 3px) 0 0/18px 18px;position:relative;overflow:hidden}.map-label{letter-spacing:.17em;color:#888;font-size:9px;position:absolute;top:20px;left:20px}.map-node{background:var(--paper);color:var(--ink);z-index:2;min-width:175px;padding:14px 17px;font-size:12px;font-weight:800;position:absolute}.map-node small{color:#777;margin-top:6px;font-size:9px;font-weight:400;display:block}.node-one{border-left:6px solid var(--pink);top:70px;left:45px}.node-two{border-left:6px solid var(--yellow);top:175px;right:30px}.node-three{border-left:6px solid var(--blue);top:290px;left:45px}.node-four{border-left:6px solid var(--green);bottom:42px;right:30px}.map-line{transform-origin:0;background:#666;height:1px;position:absolute}.line-one{width:190px;top:145px;left:145px;transform:rotate(16deg)}.line-two{width:190px;top:252px;left:190px;transform:rotate(-18deg)}.line-three{width:190px;top:365px;left:150px;transform:rotate(14deg)}.feed-section{background:var(--paper)}.feed-section h2 i{color:var(--pink)}.feed-showcase{grid-template-columns:1.15fr .65fr;align-items:start;gap:50px;display:grid}.phone-shell{border:1px solid var(--ink);box-shadow:18px 18px 0 var(--ink);background:#fff;padding:16px}.phone-top{background:var(--ink);color:#fff;justify-content:space-between;align-items:center;padding:15px;display:flex}.mock-feed{grid-template-columns:repeat(3,1fr);gap:3px;margin-top:3px;display:grid}.mock-post{aspect-ratio:1;color:#fff;background:#888;align-items:flex-end;padding:12px;display:flex;position:relative;overflow:hidden}.mock-post:before{content:"";z-index:0;background:linear-gradient(#0000 20%,#000000c7);position:absolute;inset:0}.mock-post>div,.post-tag{z-index:1;position:relative}.post-tag{background:var(--yellow);color:var(--ink);letter-spacing:.1em;padding:5px 6px;font-size:6px;font-weight:800;position:absolute;top:9px;left:9px}.mock-post div{flex-direction:column;gap:5px;display:flex}.mock-post small{letter-spacing:.11em;font-size:7px;font-weight:800}.mock-post strong{letter-spacing:-.03em;font-size:clamp(12px,1.45vw,21px);line-height:1.02}.mock-post em{letter-spacing:.12em;font-size:6px;font-style:normal}.photo-one,.photo-two,.photo-three{background-image:linear-gradient(#0000000d,#0003),url(/equilibrium-feed-current.png);background-size:600% 300%}.photo-one{background-position:40% 0}.photo-two{background-position:100% 0}.photo-three{background-position:60% 0}.paper{background:var(--cream);color:var(--ink)}.paper:before{background:linear-gradient(140deg,#0000 45%,#ef2a8666)}.dark{background:var(--ink)}.dark:after{content:"";background:var(--pink);border-radius:50%;width:100px;height:100px;position:absolute;top:-40px;right:-50px}.splash{background:linear-gradient(140deg,var(--paper),#cdc4b9);color:var(--ink)}.splash:after{content:"";background:radial-gradient(circle,var(--pink) 0 8%,transparent 9%),radial-gradient(circle at 70% 30%,var(--blue) 0 10%,transparent 11%),radial-gradient(circle at 35% 80%,var(--yellow) 0 14%,transparent 15%);position:absolute;inset:20%}.blue{background:var(--blue)}.yellow{background:var(--yellow);color:var(--ink)}.pink{background:var(--pink)}.feed-rules{padding-top:18px}.feed-rules h3{margin:25px 0 35px;font-size:34px;line-height:1.05}.rule{border-top:1px solid var(--border);grid-template-columns:80px 1fr;gap:20px;padding:20px 0;display:grid}.rule-num{color:var(--pink);font-size:26px;font-weight:800}.rule strong{font-size:15px}.rule p{color:var(--muted);margin:6px 0;font-size:12px}.feed-note{color:var(--muted);border-top:1px solid var(--border);padding-top:15px;font-size:10px;line-height:1.5}.series-section{background:var(--ink);color:#fff}.series-heading h2{font-size:clamp(44px,5.4vw,80px)}.series-heading h2 i{color:var(--yellow)}.series-grid{grid-template-columns:repeat(5,1fr);gap:9px;margin-top:55px;display:grid}.series-card{min-height:380px;color:var(--ink);flex-direction:column;padding:20px;display:flex;position:relative;overflow:hidden}.series-card>span{font-size:10px}.series-card>small{letter-spacing:.15em;margin-top:22px;font-size:8px}.series-card h3{margin:45px 0 14px;font-size:31px;line-height:.95}.series-card p{font-size:12px;line-height:1.5}.series-card em{letter-spacing:.14em;margin-top:auto;font-size:8px;font-style:normal;font-weight:800}.series-pink{background:var(--pink)}.series-blue{background:var(--blue);color:#fff}.series-yellow{background:var(--yellow)}.series-paper{background:var(--paper)}.series-dark{color:#fff;background:#282828;border:1px solid #555}.series-card:after{content:"";border:1px solid;border-radius:50%;width:100px;height:100px;position:absolute;top:40px;right:-55px}.calendar-section{background:#fff}.calendar-section h2 i{color:var(--blue)}.week-grid{border:1px solid var(--ink);grid-template-columns:repeat(7,1fr);display:grid}.week-grid article{border-right:1px solid var(--ink);flex-direction:column;min-height:235px;padding:18px 14px;display:flex}.week-grid article:last-child{border-right:0}.week-grid article>span{font-size:20px;font-weight:800}.week-grid small{letter-spacing:.1em;color:var(--pink);margin-top:35px;font-size:8px}.week-grid strong{margin-top:9px;font-size:14px;line-height:1.3}.week-grid em{color:var(--muted);margin-top:auto;font-size:8px;font-style:normal}.week-grid article:hover{background:var(--yellow)}.content-bank{flex-wrap:wrap;align-items:center;gap:9px;margin-top:16px;display:flex}.content-bank strong,.content-bank span{border:1px solid var(--ink);padding:9px 12px;font-size:9px}.content-bank strong{background:var(--ink);color:#fff}.operating-section{background:var(--cream)}.operating-heading{grid-template-columns:1.2fr .8fr;align-items:end;gap:8vw;display:grid}.operating-heading h2 i{color:var(--pink)}.role-grid{grid-template-columns:repeat(3,1fr);gap:18px;margin-top:55px;display:grid}.role-grid article{border:1px solid var(--ink);background:#fff;padding:25px}.role-badge{letter-spacing:.12em;padding:7px 10px;font-size:9px;font-weight:800;display:inline-block}.role-badge.hlp{background:var(--pink);color:#fff}.role-badge.laura{background:var(--yellow)}.role-badge.alt{background:var(--blue);color:#fff}.role-grid h3{margin:30px 0 18px;font-size:34px}.role-grid ul{margin:0;padding:0;list-style:none}.role-grid li{border-top:1px solid var(--border);padding:10px 0;font-size:12px}.role-grid li:before{content:"↗";color:var(--pink);margin-right:9px}.tools-line{background:var(--ink);color:#fff;flex-wrap:wrap;align-items:center;gap:10px;margin-top:18px;padding:17px;display:flex}.tools-line span{letter-spacing:.16em;color:var(--yellow);margin-right:10px;font-size:9px}.tools-line b{border:1px solid #555;padding:7px 9px;font-size:9px}.kpi-section{background:#fff}.kpi-section h2 i{color:var(--blue)}.kpi-board{background:var(--ink);color:#fff;padding:25px}.kpi-head{border-bottom:1px solid #444;justify-content:space-between;align-items:center;padding-bottom:18px;display:flex}.kpi-head>span{letter-spacing:.16em;color:#999;font-size:9px}.kpi-head em{color:var(--green);font-size:9px;font-style:normal}.kpi-grid{border-top:1px solid #444;border-left:1px solid #444;grid-template-columns:repeat(4,1fr);margin-top:22px;display:grid}.kpi-grid div{border-bottom:1px solid #444;border-right:1px solid #444;flex-direction:column;min-height:120px;padding:18px;display:flex}.kpi-grid small{letter-spacing:.14em;color:#888;font-size:8px}.kpi-grid strong{margin-top:16px;font-size:29px}.kpi-grid em{color:#888;margin-top:auto;font-size:9px;font-style:normal}.kpi-grid .focus{background:var(--yellow);color:var(--ink)}.kpi-grid .focus small,.kpi-grid .focus em{color:#695b00}.kpi-board>p{color:#aaa;margin:22px 0 0;font-family:Georgia,serif;font-size:14px}.budget-section{background:var(--ink);color:#fff;grid-template-columns:1fr .75fr;align-items:center;gap:7vw;display:grid}.budget-copy h2{font-size:clamp(50px,5.6vw,84px)}.budget-copy h2 i{color:var(--pink)}.budget-copy>p{color:#aaa;max-width:570px;line-height:1.6}.included{grid-template-columns:1fr 1fr;gap:10px;margin-top:35px;display:grid}.included span{color:#ccc;font-size:11px}.included span:first-letter{color:var(--yellow)}.price-card{background:var(--paper);color:var(--ink);box-shadow:18px 18px 0 var(--pink);padding:30px;transform:rotate(-1deg)}.price-label,.discount,.net-price{border-bottom:1px solid var(--border);justify-content:space-between;align-items:center;padding:18px 0;display:flex}.price-label span,.discount span,.net-price>span{letter-spacing:.14em;font-size:9px}.price-label s{color:#777;font-size:24px}.discount strong{color:var(--pink);font-size:32px}.net-price{padding:28px 0;display:block}.net-price>span{display:block}.net-price strong{margin:8px 0;font-size:57px;display:block}.net-price strong small{font-size:13px}.net-price em{color:var(--muted);font-size:11px;font-style:normal}.media-split{grid-template-columns:1fr 1fr;gap:10px;margin-top:18px;display:grid}.media-split p{border:1px solid var(--ink);flex-direction:column;gap:6px;margin:0;padding:12px;display:flex}.media-split span{letter-spacing:.12em;font-size:8px}.media-split strong{font-size:13px}.price-foot{color:var(--muted);margin-top:15px;font-size:9px;line-height:1.5}.decision-section{text-align:center;background:linear-gradient(135deg,#d5ccc1,#f1ebe3);flex-direction:column;align-items:center;min-height:700px;padding:80px 7vw 38px;display:flex;position:relative;overflow:hidden}.decision-section .brand-mark{margin-bottom:72px}.decision-section .brand-mark img{width:235px}.decision-kicker{letter-spacing:.18em;font-size:9px;font-weight:800}.decision-section h2{max-width:1050px;margin:25px 0;font-size:clamp(55px,7vw,100px)}.decision-section h2 i{color:var(--pink)}.decision-section>p{color:var(--muted);font-size:13px}.button-light{border:1px solid var(--ink);background:#fff;margin-top:28px}.decision-footer{border-top:1px solid var(--border);letter-spacing:.15em;justify-content:space-between;width:100%;margin-top:auto;padding-top:20px;font-size:8px;display:flex}.decision-splash{background:radial-gradient(circle at 30% 30%,var(--yellow) 0 8%,transparent 9%),radial-gradient(circle at 70% 28%,var(--pink) 0 11%,transparent 12%),radial-gradient(circle at 60% 75%,var(--blue) 0 12%,transparent 13%);opacity:.7;border-radius:50%;width:380px;height:380px;position:absolute;top:60px;right:-120px}@media (max-width:1000px){.hero{grid-template-columns:1fr;padding-top:60px}.mission-card{max-width:600px}.nav-links{display:none}.feed-audit,.feed-showcase,.budget-section,.strategy-title,.operating-heading,.split-heading,.strategy-steps{grid-template-columns:1fr}.channel-layout{grid-template-columns:.5fr 1fr}.channel-map{display:none}.series-grid{grid-template-columns:repeat(2,1fr)}.week-grid{grid-template-columns:repeat(4,1fr)}.week-grid article{border-bottom:1px solid var(--ink)}.phase-tabs{grid-template-columns:repeat(2,1fr)}.phase-tabs button:nth-child(2){border-right:0}.phase-tabs button:nth-child(-n+2){border-bottom:1px solid var(--ink)}.phase-panel{grid-template-columns:1fr}.funnel{grid-template-columns:1fr 40px 1fr;display:grid}.funnel-arrow:nth-of-type(4),.funnel-arrow:nth-of-type(8){display:none}.diagnostic-cards,.role-grid{grid-template-columns:1fr 1fr}}@media (max-width:650px){.topbar{height:62px;padding:0 18px}.topbar .brand-mark img{width:122px}.nav-cta{padding:10px;font-size:9px}.hero,.section{padding-left:20px;padding-right:20px}.hero{min-height:auto;padding-top:55px}.hero h1{font-size:58px}.hero-lead{font-size:16px}.hero-stats{justify-content:space-between;gap:20px}.hero-stats strong{font-size:20px}.mission-card{min-height:auto;padding:24px}.mission-big{font-size:45px}.section{padding-top:75px;padding-bottom:75px}.feed-audit{gap:15px}.feed-frame{min-height:330px}.diagnostic-cards,.role-grid,.funnel{grid-template-columns:1fr}.funnel-arrow{justify-content:center;height:35px;transform:rotate(90deg)}.phase-tabs{grid-template-columns:1fr}.phase-tabs button{border-right:0!important;border-bottom:1px solid var(--ink)!important}.phase-panel{display:block}.phase-intro{min-height:430px}.channel-layout{grid-template-columns:1fr}.channel-nav{border-right:0}.channel-nav button{min-height:58px}.mock-post strong{font-size:12px}.series-grid{grid-template-columns:1fr}.series-card{min-height:300px}.week-grid{grid-template-columns:1fr 1fr}.included,.media-split{grid-template-columns:1fr}.price-card{box-shadow:8px 8px 0 var(--pink);padding:22px}.net-price strong{font-size:43px}.kpi-grid{grid-template-columns:1fr 1fr}.decision-section{padding-left:20px;padding-right:20px}.decision-section .brand-mark{margin-bottom:55px}.decision-section .brand-mark img{width:190px}.decision-footer{gap:20px}.feed-frame img{object-position:left top}.audit-pin{font-size:7px}.score-row{grid-template-columns:1fr .8fr 25px}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.ticker div{animation:none}.button{transition:none}}
